Tag Heuer was founded in 1860 by Edouard Heuer in St-Imier Switzerland. Since that date the company has continually pursued its quest for excellence in design and craftsmanship. Today Tag Heuer is one of the most recognized watch brands in the world with signature models such as the Tag Heuer Link, Formula One and Carrera to name a few. JR Dunn Jewelers is proud to be your Authorized Tag Heuer Jeweler.
Today, one of the largest and most desired brands in the luxury watch industry, the Swiss legend draws upon its active engagement in the world of sports to create the most accurate timing instruments and watches in the world. TAG Heuer is the first watchmaker to master luxury chronographs with an unsurpassed precision of 1/10th, 1/100th and 1/1,000th of a second. From the Olympic Games in the 1920s to its role as official timekeeper for the legendary Indy 500 race, with accuracy at 1/10,000th of a second, TAG Heuer, in a constant quest for innovation, excellence, performance and prestige, continues to aim ever higher.