Breitling at Baselworld: Smartwatch + New Trends
Smartphones are a major focus of Baselworld 2015, where independent Swiss watch brand Breitling made its debut of the B55 Connected, and showcased new developments in their more traditional lines.
Independent Swiss watch brand Breitling made its debut in the world of smartwatches this year by reinventing the connection watch, producing the first connected chronograph: the B55 Connected. It’s a smartphone in the service of a user-friendly timepiece with enhanced functionality, communicating wirelessly with a smartphone app to compile, control and deploy data. The smartwatch can also be operated by a pair of studs on the timepiece and selected by turning the crown.
The B55 Connected remains true to the houses’ aeronautical philosophy, with a design that will attract aviators and inspiring aviator markets. Among the features of the electronic multifunction chronograph:
- Analog and digital displays
- Bluetooth connected wireless data transmission, enabling the wearer to set a second time zone, alarm and reminder vibrations
- Countdown/count-up systems enabling mission elapsed time operations
- Electronic tachometer
- Flight time recording, including take-off and landing times and dates
- High-intensity backlighting
- Rechargeable battery; plus it into the USB port on a computer
- Wireless data synchronization
Visually, the B55 Connected has an ultra-technical look, with a titanium case with black carbon-based coating and a dial with a blue wireless symbol. This black-and-blue theme continues through the rubber strap.
The B55 Connected uses Breitling's B50 Calibre super-quartz movement, which is 10 times more accurate than standard quartz.
Breitling’s B55 Connected combines smartwatch technology with haute horlogerie, delivering a Swiss pedigree and modern reliability that keeps the company’s heritage intact.
The company’s Galactic collection welcomed the Unitime SleekT, a new model with the breakthrough “in-house” automatic Caliber 35 movement. The B35 Caliber has official chronometer certification by COSC, the Swiss testing agency. Its self-winding worldtime movement (the inaugural Manufacture Breitling caliber sans chronograph function) is easy to use. The time and date can be adjusted by simply pulling the crown out and turning backwards or forwards in one-hour increments. Day/night indicators are based automatically on selected time zone. The movement’s frequency is 28,000 vph and its power reserve is 70 hours.
The 44mm steel-case watch’s dial has a filigree globe pattern and large hour markers and hands, while its smooth-surface bezel is made of tungsten carbide. It has a screw-locked domed crown, sapphire crystal with double-sided glare-proof coating and is water-resistant to 100 meters. It straps to the wrist with a Breitling Pilot Bracelet.
Breitling’s Superocean II forges style with performance in a watch designed for professional and military divers, as well as recreational diving enthusiasts. The latest model to join the established lineage of exceptional technological and functional timepieces, the new Superocean features a redesigned dial and unidirectional bezel, slimmer and smoother profile, an additional 36mm size and rubber strap. The results of the transformation: enhanced lightness and comfort.
The calendar watch’s fluted rubber-molded rotating bezel showcases large and legible numerals, a countdown of the last 15 dive-time minutes and a triangle with luminescent market at 12 o’clock. Large, rounded Arabic numerals are enhanced by a radiant white coating, and the oversized hands also glow in the dark.
In addition to the aforementioned 36mm polished steel case, available in black or white, there is a 42mm diameter in polished steel and a 44mm with stain-brushed case that are fitted with a black or blue dial matching the bezel and strap. The movement in all three versions is the self-winding Breitling 17 Caliber. The water-resistance of the Superocean II varies from 200 meters (36mm) to 500 meters (42mm) and 1,000 meters (44mm).
Baselworld, the eight-day major business-to-business watch fair runs from March 19-26, 2015, with more than 1,500 exhibitors and over 150,000 attendees expected.
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