John Hardy Made for Legends: Celebrating Heritage and Powerful Women

Powerful, dramatic & inspiring; three words that perfectly describe the new John Hardy Made for Legends campaign. The strength of their heritage is at John Hardy’s core, not only in their artistic designs but also in their involvement with the Balinese community where the brand was founded.

John Hardy Made for Legends celebrates powerful women who are true legends, Oscar winning actress Julianne Moore and British model Adwoa Aboah. The two women at the center of the campaign embody the raw power and beauty of women which is also reflected in the Classic Chain, Naga, and Modern Chain jewelry collections they are wearing.

Hollie Bonneville Barden joined as the new, young creative director earlier last year, drawing her creative inspiration from the raw power of their rich heritage. As her first collection debuts this fall, the brand embraces the timeless beauty of the Classic Chain collection, reinvents the Naga collection with symbols of elemental force in nature, and pushes forward to the future with the polished Modern Chain collection. Each collection is symbolic of John Hardy’s roots. Classic Chain representing harmony, Naga for protection, and Modern Chain as a symbol of human bond and community.